Privacy Policy


In exchange for offering you free software products, we collect anonymous usage information from your computer that we and our partners may use to select and display pop-up and other kinds of ads to you and to perform research about how people use the Internet.

Consumer Alert System offers this software available on the Internet free of charge ("CAS") in exchange for your agreement to receive advertisements, which will display Pop-Up, Pop-Under, and other types of ads on your computer. We refer to consumers who have the CAS on their system as "Users."

CAS Is Designed to Collect and Use Non-Personal Information. CAS collects certain non-personally identifiable information about your Web surfing. This includes views and clicks to online ads; country and IP address; standard web log information and system settings; keyword information generated by surfing or user-generated searches; and time of successful software installation/uninstallation.

Usage of Non-Personally Identifiable Information:

To Deliver Advertising. Consumer Alert System associates the non-personally identifiable information that CAS collects to an anonymous, randomly generated User ID for the purposes of serving advertising to the User. This information is utilized to display relevant ads on your computer ("ads"). Current methods of serving ads to your computer are listed below.

1. Pop-Up/Pop-Under Windows appear as windows in the foreground/background on the computer screen.
2. Slider Windows appear as windows in the foreground on the computer screen.
3. Windows Shortcuts appear as links or icons on the computer desktop, start menu, or favorites folder.
4. Contextual Hyperlinks appear as links within a webpage.

CAS DOES NOT DOWNLOAD OR INSTALL ANY THIRD-PARTY APPLICATIONS TO YOUR COMPUTER.

Ads may appear while you are browsing the Web, not just when you use CAS. Ads are not usually associated with or sponsored by the Web site that you are viewing at the time you receive them. Ads may in fact be from a competitor of a site you are viewing.

To Conduct Research. We aggregate anonymous data regarding Users' online activities to better understand how consumers use the Web. For example, we may gather and use information on how Users use various search engines or Web sites.

Transmission of Non-Personally Identifiable Information:

Search Partners. We may transmit our Users' search queries to search partners, who use this information to provide us with search results and other information, which we then display to our Users.

Third-Party Advertising Partners. We may share information we collect with our Third Party Advertising Partners. If we do so, we will require by contract that they treat this information in accordance with our privacy policy.

For Research. We use the collected anonymous information to better understand how consumers use the Web. To that end, we may also use this aggregated, anonymous information to develop reports for our corporate clients and/or advertisers so that they can better understand trends in online consumer behavior and how those trends relate to their businesses.

Other Limited Circumstances. We may also share information with third parties who help us perform a business function (their use of such information is limited by our internal policies and/or confidentiality agreements, as applicable); to protect our rights, or if under a legal obligation.

Sale, Merger, or Asset Transfer:

If Consumer Alert System or any of its assets is purchased or merged with another company, information we have collected from you may be one of the transferred assets.

Changes to this Statement:

If Consumer Alert System (or its successors) makes any material changes to our collection, use, or disclosure of your personally identifiable information, we will publish the current Privacy Statement and EULA on our web site.

For support questions utilize the contact information posted on ConsumerAlertSystem.com

Microsoft Windows is either a registered trademark or a trademark of Microsoft Corporation in the United States and/or other countries.

Effective March 2005