Note that many websites have their own advertising, unrelated to adware.
From their website:
It will stop all annoying Popup windows from poping in your face - NO EXCEPTIONS !
It's a small, FREE and very effective popup killer software, it stops 100% annoying popup ADS without human intervention.
Improved smart blocking Technology lets you open those windows that you realy want to see and blcok the automated ones.
From their EULA:
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Each time you run the SOFTWARE PRODUCT you agree to have your IE search page and/or HomePage set to our search engine, for the purpose of performing a web search.
Changes Internet Explorer's homepage and search pages.
There is no connection to the ZeroPopup made by Tooto Technologies.