These are usually anti-spyware or security software applications that use various forms of deception and/or unethical means or show a history of negligent false positives to goad the end user to make a purchase.
In some cases these applications maybe downloaded with some form of unwanted software at which point the rogue application is offered to the customer as a way to remove the unwanted software.
Comment:
This rogue anti-spyware has been listed at http://spywarewarrior.com/rogue_anti-spyware.htm by Eric Howes.
Upon running a scan with this application several good applications were flagged. Mcafee being one of them.
Dropped several bad registry keys related to other products upon installation so it could detect them.
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